STEP 1
Help Joaquín to elaborate an action plan for the development of his application, including a tentative business plan and app development plan, to be adjusted after step 2 (market research).
STEP 2
Based on the business plan above, help Joaquín to elaborate a market study and contact nursing homes to carry it out. The mode of data collection (interview, questionnaire, or a combination of both) has to be defined.
Study and process the conclusions of the market research.
STEP 3
Once you have the results of the market research, adapt the business plan and development of the app.
To complete each step you will need:
STEP 1
Check the following resources on how to prepare a business plan
https://www.nerdwallet.com/article/small-business/business-plan
https://www.sba.gov/business-guide/plan-your-business/write-your-business-plan
STEP 2
Check the following resources on how to prepare a market study
https://blog.hubspot.com/marketing/market-research-buyers-journey-guide
STEP 3
Use the above mentioned resources, and the following: