Case study to solve: Creating a mobile/tablet app for the elderly

STEP 1

Help Joaquín to elaborate an action plan for the development of his application, including a tentative business plan and app development plan, to be adjusted after step 2 (market research).

STEP 2

Based on the business plan above, help Joaquín to elaborate a market study and contact nursing homes to carry it out. The mode of data collection (interview, questionnaire, or a combination of both) has to be defined.

Study and process the conclusions of the market research.

STEP 3

Once you have the results of the market research, adapt the business plan and development of the app.